I refuse to promote Popeyes in my header, or any of the other non-Black owned companies out there seeking Black attention.
This chicken sandwich push is yet another method on "How To Sell The Negro", and too many Black people don't see it. I'm not blowing up on anyone going out to get the sandwich, sometimes that's all there is in an area at a given time and you may need lunch at that time. I can't dictate where you spend your money, but you should reevaluate how it impacts you, your family, and your overall kin.
I want to highlight something about Popeyes, but just consider it a placeholder for any non-Black business. How many hands has the restaurant chain been passed to? How many of those hands belong to you or I?
Cheryl Bachelder is a White woman, and owned Popeyes from 2007 to 2017. Popeyes is currently a subsidiary of Restaurant Brands International out of Toronto, Canada.
3G Capital is majority owner of R.B.I., Pershing Square, and Warren Buffett's Berkshire Hathaway are owners.
These companies have their hands in many companies. Berkshire Hathaway was specifically investigated for discriminatory lending and collection practices that targeted what the investigation listed as minorities. The report also claimed that the Berkshire Hathaway's Clayton Homes company condoned racism, which also was used against employees at the company.
You may ask why i'm going this far off subject, but this is one of the owners of R.B.I. which owned the Popeyes restaurant chain.
It's most certainly not the Black woman you see in the commercials. She might say "My Chicken", but it's not her chicken, it's their chicken with a recipe they likely stole. They just learned how to sell the negro on their agendas by using a Black face as the spokesperson.
So now that some of you know that Deidrie Henry isn't the owner of the company, i'll take it a little further. They didn't scoop up a Black Louisiana native to sell this chicken either. Not only is Deidrie Henry not from Louisiana, she wasn't born in the United States. She was actually born in Barbados.
So remember all this the next time you see a commercial, and hear the hired actress doing her job for this White-owned chicken chain. Other companies have jumped on the bandwagon tryna talk a certain way thankin it's gon make Black people wanna go by their food, and that should really tell you something. First of all it should be offensive, but they've took to mocking Black people just as many have in the past and it's going unnoticed and unchecked.
These are White owned restaurant chains, talking in the most stereotypical way possible in order to sell us on their products.
Groom your child(ren) to have an interest in business ownership, and instill a desire to support Black owned businesses. Not only that, drive home the importance to keep those businesses in the family or at least in the hands of Black people. It's important, and the seeds have to be planted. Consider the silly destructive things the weeds in that garden. I'm not talking about the puff puff pass BS, i'm talking about the weeds that must be pulled so that they don't prevent the growth of those seeds that were planted.
If you don't have the means to build it and pass it on to them, at least helping them bypass your pitfalls and basic pitfalls can help them enrich their life and the lives of people in our communities. I say that to say, if there are enough seeds sewn, there could be a true replacement for these White-owned chains. They don't survive in our communities for nothing, and those resources can be shifted right back where they belong.
So I don't judge anyone going to buy these chicken sandwiches, but look at what these non-Black people are doing. Look at what too many foolish Black people have done to freely promote this chicken sandwich, and learn the power of our marketing abilities. That would reflect positively on Black-owned businesses if done right, followed by the financial backing given to these non-Black businesses.
There were and probably still are Black people fighting in Popeyes locations out of anger that the chicken sandwich was sold out. That's something to be ashamed of, and the fools doing it are part of the problem. Instead of fighting to give non-Black businesses their money, they could have tried to find a Black-owned restaurant in the area and experience one of their signature dishes.
If you take anything away from this, take away the promotion to groom your children for business and supporting the businesses of their kin. Not just basic business, the ins and outs are imperative (bills, taxes, overhead, expansion, and more). Also, running a business that's clean and inviting to patrons is a must, which must include good customer service. All paying customers should be welcomed just like any non-Black establishment, the only difference is where the resources from that financial support would be going.
